The Vice President for Enrollment Management will report to
the Executive Vice President and will be responsible for all aspects of
enrollment management including the strategic marketing plan, admissions goals
and process, and financial aid for all enrollment segments. The Vice
President provides strategic and operational leadership to a sector focused on
the recruitment and enrollment of students for undergraduate and graduate
interdependencies across campus for a sustainable business model and engagement
across areas of professional study.
The Vice President will be expected to:
Oversee the development of a comprehensive
integrated strategic enrollment, financial aid, and marketing plan that
enhances the university’s reputation and effectively promotes its admissions and
program promotion goals.
Lead enrollment and financial aid modeling in
keeping with the directions of the strategic plan.
Coordinate with multiple offices in support of
institutional enrollment goals across all enrollment segments –
undergraduate, graduate, international.
Build on and improve successful recruitment
strategies for first-year, online, transfer, international and graduate
Build on and improve marketing and recruitment
of students in Ontario, for the Greater Toronto Area (GTA) and Lewiston programs.
Coordinate recruitment and admission
initiatives to ensure student access and student success.
Monitor and ensure that institutional financial
aid resources meet the needs of both new and continuing students as much as
possible while supporting institutional enrollment goals.
Ensure that all admissions recruitment
procedures and financial aid are conducted in accordance with state and federal
regulations and procedures.
Prepare the sector budget annually and monitor
departmental budgets throughout the year.
Use of statistical analysis and analytical
models to drive the enrollment and financial strategy, decision making and planning.
The functions of the position require confidentiality of information
(including but not limited to: student and employee personal information,
student grades, etc.), both during and after their employment with Niagara
University. Questions regarding the confidentiality of any materials,
should be referred to the employee’s supervisor. Violations may subject
the employee to disciplinary action, up to and including termination of