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Assistant Director of Ice Complex
DATE:   8/17/2020
JOB TITLE:   Assistant Director of Ice Complex
JOB STATUS:   Regular Full time
WORK LOCATION:   Dwyer Arena
TITLE OF IMMEDIATE SUPERVISOR:   Director of Ice Complex and Hockey
DEPARTMENT:   Dwyer Arena


Under general supervision, the Assistant Director of Ice Complex performs essential duties with the management of the Pro-Shop, supporting the arena use by senior leagues, figure skating organizations and other groups. The Assistant Director is responsible for marketing and promoting the arena including management of the website and social media. The position establishes revenue sources, especially during non-peak times. This position has direct responsibility to hire, train, schedule and supervise immediate staff. In the absence of the Director of Ice Complex - the Assistant Director is accountable for the general operation of the facility. 


  • Oversee promotion of the Ice Arena including the planning, execution and tracking of marketing initiatives such as email, events, social media or other promotions.
  • Hire, train, schedule and supervise staff in areas of direct responsibility to operate an efficient facility.
  • Order supplies, merchandise for pro shop operations, and perform required inventories.  
  • Manage Pro Shop operations including creating in-store and external promotions, and setting prices; managing customer relations including complaints.
  • Responsible for opening and/or closing procedures.
  • Able to operate a skate sharpener or capable to learn in a timely manner.
  • Perform all duties in the pro-shop necessary for special events.
  • Maintain confidentiality of information (including but not limited to: student and employee personal information, student grades, etc.), both during and after their employment with the University. Any question regarding the confidentiality of material, should be referred to the supervisor. Any violation shall subject the employee to disciplinary action, up to and including termination of employment.
  • Other duties assigned by supervisor. 


% of Time

30% Create and administer marketing programs that will enhance consumer awareness or increase revenues

20% Hire, train, schedule and supervise staff and monitor facility, performance appraisals.

20% Manage special events including tournaments, youth hockey promotions, birthday parties, public skate

10% Prepare documentation for all areas in accordance with policy and procedure (Pro-shop, RecTime, Livebarn etc.)

10% Order supplies, materials and merchandise for areas of direct responsibility.

10% Other duties as assigned by manager. 


1. Strong organizational and project management skills, as well as attention to detail.

2. Proven ability to supervise several employees performing various tasks.

3. Excellent written and verbal communication skills.

4. Firm understanding of various marketing platforms, and best practice including social and digital communications.

5. Is a self-starter and able to independently move projects forward, prioritize tasks and meet deadlines.

6. Exhibits a customer service attitude; be highly motivated with a good work ethic.

7. Ability to operate ice skate sharpener or to learn to a satisfactory level in a timely manner. Familiarity with recreational atmosphere.

8. Sufficient manual dexterity with proficiency to handle various office machines including but not limited to: calculator, computer, copy machine and fax.

9. Ability to work days, afternoons, nights, weekends, holidays and selected midnights. 


The functions of the position usually performed sitting, but may require some amount of time standing. Some amount of stooping, kneeling, bending, crouching, lifting, walking, carrying and other movements may be required. Tasks involving working on a computer keyboard, computer software applications, calculator, cutting, labeling, and taping involve extensive wrist and hand movement. All individuals are required to be able to perform these movements without significant risk of injury to themselves or others. 


1. Minimum of an Associate’s degree in marketing, communication, sports management or a related field.

2. One to Three years’ experience in marketing.

3. A valid New York State driver’s license is required that satisfies both University and insurance company underwriting rules and regulations for driving a motor vehicle. 

Non Discrimination/Equal Employment Opportunity Statement Policy:

NIAGARA UNIVERSITY is an equal opportunity employer. Consistent with our Catholic mission, Niagara University is committed to providing equal employment and educational opportunities and will not discriminate on the basis of race, age, sex (gender), national origin, religious preference, sexual orientation, predisposing genetic characteristic, status as veteran or disability. The following person has been designated to handle inquiries regarding the non-discrimination policies: Megan Altman-Cosgrove, Interim Title IX Coordinator, Office for Equity & Inclusion, 716-286-8314, mcosgrove@niagara.edu, www.niagara.edu/oei, Office Location: O’Shea Hall, B27. For further information on notice of non-discrimination, visit http://wdcrobcolp01.ed.gov/CFAPPS/OCR/contactus.cfm for the address and phone number of the office that serves your area, or call 1-800-421-3481.

Niagara University is an equal opportunity/affirmative action employer. Women and minorities are encouraged to apply. A copy of the Student Right to Know Annual Security Report is available at: http://www.niagara.edu/safety
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